People Hate the Sony A7C…

People Hate the Sony A7C…

Sony A7C - love or hate - this is an interesti

The Sony A7C has launched and not been well received. Let’s look at some of the reasons why and decide whether this is the best compact full-frame camera.

Released for sale in October 2020, the Sony A7C has been marketed as the first full-frame camera in a camera body the size of an APSC mirrorless, such as their own Sony A6500.

However, the response online has been, why? Do we need a smaller full-frame camera? Are there no new features that we don’t already have?

Sony A7C Specs

The specification for a camera in 2020 is a little lackluster in my opinion for a camera demanding nearly £2000. I would have expected to have seen 4k 60p for example as we have on the Fuji XT-3 (and nearly £1000 less currently).

That said, things like the articulating screen are great to see for videographers, as is IBIS. Let’s have a look at the main specs and see what’s included.

  • Approx. 24.2 megapixels
  • High-capacity NP-FZ100 battery (740 stills on LCD or 220 minutes continuous movie recording)
  • 5 Axis IBIS (In Body Image Stabilisation)
  • fully articulating LCD screen, rotating 176° horizontally and 270° vertically. Approximately 921 thousand dots
  • 2.35 million-dot XGA OLED Tru-Finder™ electronic viewfinder
  • Standard ISO is from 100 up to ISO 51200 (expandable from ISO 50 to ISO 204800)
  • BIONZ X processes images with the front-end LSI in 16-bits and outputs 14-bit RAW
  • 693 phase-detection and 425 contrast-detection AF points, 4D FOCUS for wide-area, ultra-fast and steadfast tracking. 93% coverage of the image
  • Real-time Eye AF with animal eyes for still shots
  • Real-time Eye AF (humans) for stills and movie
  • continuous shooting at up to 10 fps with AF/AE tracking, and up to 8 fps
  • 4K (QFHD: 3840×2160) movies using full-pixel readout and 6K oversampling (4:2:0, 8bit, NTSC 30p,25p,24p at 100Mbps + 1080 at 120p)
  • Movie recording format XAVC S: MPEG-4 AVC/H.264
  • S-Log3 gamma profiles with full dynamic range up to 14-stops + HLG (Hybrid Log-Gamma) mode allows for direct HDR movie playback and workflows 
  • digital audio interface through the camera’s Multi-Interface (MI) Shoe
  • 3.5 mm stereo minijack microphone and headphone sockets
  • Wi-Fi® (2.4GHz or 5GHz) and Bluetooth
  • USB Type C supporting 5Gbps
  • 124.0mm x 71.1mm x 59.7mm
  • 509g weight, 424g body only

Full specs now available on the Sony website

So essentially, it is almost identical to the Sony A7 III, but 2 years later, in a smaller body and for £100 less. Question is, does this make the A7 III obsolete? Will the A7 IV be more expensive… probably.


Would you buy the A7C?

Would love to hear what you think about this camera in the comments below, would you buy one or not? Are you mainly a photographer or a videographer?

Whichever way you look at it, always good to have another camera available to buy right!?

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